1951 Ford


Offered At


Engine Size
239 V8
Transmission Type
3 Speed Automatic

1951 Ford Custom

1951 Ford Custom

The 1951 Ford Custom Victoria was Ford's first hardtop, offered only in V-8 guise. It appeared in the last year of the 1949 styling generation -- and a bit late at that. Still, the Custom Victoria proved immensely popular, outselling Chevrolet's Bel Air by about 7,000 units that year. The pillarless superstructure was styled by Gordon M. Buehrig, of Auburn-Cord-Duesenberg fame, who had come to Dearborn after leaving the Loewy team at Studebaker. Despite exceptionally clean lines, a relatively posh interior, and good performance from the reliable flathead V8, the first Victoria used to be somewhat overlooked by collectors, but in the last decade has become more desired.

This beautifully restored example of the height of Ford design in 1951, shows very well. Consistent gaps, and full redux, including the trunk, engine bay, engine, and undercarriage, you are buying a near showroom car with a classic line.

Dipped in matching Sheridan Blue of the sticker, this paint job was the definition of attention to detail. A few scratchers and a dent or two are around, but overall it presents in very nice condition. If you are into chrome, and brite work spears aplenty, this car has it in tasteful doses with a 360-degree belt line trim, rear quarter spears that surround the taillights eventually, and lots of bumper, window surround and grille work to boot. All in very good condition. Throw in some horizontal ribbed fender skirts, wide white wall tires and we are ready to go to the local drive in movie and vie for some backseat action.

Mini white starbursts in a gray field would best describe the fabric on the benches, which are front split, and rear bench. Both have the classic tufts and buttons to show off the padding. The front seats have a lighter magenta cloth that is attached to the backing of the seats and is bounded by a dark gray piping. This magenta shows up on the door panels as well and has matching starburst and gray bottoms. Gray carpeting is on the floors, but up front is covered by a full width rubber mat, custom fit to this car. In front is the original dash with light gray sprayed metal top, and an interesting mesh chrome front board with all the standard insert knobs, radio and speedometer. A restored Ford bakelite black steering wheel in chevron stying fronts the dash. The headliner is tight and very clean.

The early 1950's Fords have the neatest engine bays with a gleaming copper colored block and heads, topped by a copper painted oil bath air filter. This 239ci V8 is no exception, as it sits proudly in the engine bay in its copper glory. The copper oil bath covers a single 2-barrel carburetor, and the obligatory 3-speed Ford -O- Matic automatic transmission is backing up the V8. All hoses and other add-ons are in excellent condition.

A thick coating of rustproofing covers the floorpans, rockers and toe kicks. Frame shows just a teensy amount of surface rust but is structurally sound. Body hangers, suspension parts, and gas tank are good as well. A new exhaust system has been installed.

For a while these cars were largely ignored in the collector market. Now they have become significant and this quality build shows that in style, taste, and pure workmanship which is exhausting to imagine all the time put into the restoration of this super cool Ford cruiser. They are not making any more of them, and examples are deteriorating by the day, so this one can be had and enjoyed immediately.

VIN Decode
B-239 CUI V8
EG-Edgewater, NJ Assy Plant
157018-Sequential Unit Number

Serial Tag
BODY 70B-Custom 2 Door Sedan
COLOR B-Sheridan Blue
TRIM D-Custom Broadcloth W/ Blue Stripe

Classic Auto Mall is a 336,000-square foot classic and special interest automobile showroom, featuring over 450 vehicles for sale with showroom space for up to 1,000 vehicles. Also, a 400 vehicle barn find collection is on display.
This vehicle is located in our showroom in Morgantown, Pennsylvania, conveniently located just 1-hour west of Philadelphia on the I-76 Pennsylvania Turnpike. The website is www.classicautomall.com and our phone number is (888) 227-0914. Please contact us anytime for more information or to come see the vehicle in person.